Looking at yourself and your business is part of the New Year process. An honest assessment each year is essential—looking at what worked and was profitable and what didn't work, and getting clear about where you want to take your business during the next year.
Making a conscious commitment of time and energy to your business will determine your success in the new year. And having an updated goal plan for your business as well as a personal goal plan for yourself will enable you to focus your time and energy, allowing you to take action and to maximize all your resources.
Get "Savvy" with Technology
Acquire or upgrade whatever computer equipment and software you need to do your business more efficiently. Get e-mail and explore the Internet.
Improve Your Skills
Take a look at what strengths you have and what areas you are weak in, and take specific classes and workshops that will improve your skills and enhance your business.
Stay Focused on Your Business
Figure out what your core business is—your services and/or products—and put most of your time and energy on this.
Tap into All Your Resources
Seek out help when you need it. Look to all your community resources (SBDC, RREDC, AEDC, WEI, BC, etc.) and use outside consultants when appropriate.
Streamline Your Office
Eliminate the Clutter. Clean out old files and get better organized. Look into a 'contact database' that might help you with efficiency and follow-up.
Give More Attention to Current Customers
Give better service to your existing customers with timely follow-up contacts and offering services and products they may need.
Do More of What Worked Well
Do more of the marketing that brought you tangible business and positive exposure. Provide the services and products that got a great response.
Expect to Do Well
Set yourself up to succeed by having realistic, achievable goals that challenge and excite you, and expect to do well with your business. What you expect is usually what you get!